Steffen Damgaard Davidsen — AI & Analytics Leader

01About

I build AI that earns its place

I lead analytics and own the AI & automation agenda for a global retailer, as part of the senior leadership team. I turn ambitious business goals into working solutions — starting from a real problem, quantifying the value, and shipping something that measurably moves the needle.

My edge is the bridge between business and technology: hands-on with the latest models and agentic tooling, prototyping in days rather than quarters, and turning strategy into products people actually adopt — because we build them together. Curious, calm under pressure, based in Vejle, Denmark.

Claude CodeGPT & GeminiAzure SQL & DAXPythonEmbeddingsAgentic workflows

10+

yrs Data Warehousing & Analytics

yrs leading teams

senior leadership team

02Selected Work

Built with AI

Real problems, built and shipped end-to-end — each one now running in production. Pick a case to see how it works.

03Experience

A decade in data

From building data warehouses hands-on to owning the AI & analytics agenda in the leadership team — a decade of turning data into decisions, and now into working software.

Download full CV (PDF) ↓

Jan 2026 — Present

Director of Business Development & AnalyticsNow

HAY ApS · Horsens, DK

Own the AI & automation agenda alongside the BI function, reporting into senior leadership. Prototype AI-driven tools myself, set technical direction, and lead a team of eight — championing agentic workflows to scale output without scaling headcount.

Jun 2024 — Dec 2025

Director, Analytics and Strategy

HAY ApS · Horsens, DK

Led and mentored the BI team and embedded analytics into strategic decision-making. Drove strategy sessions with the CEO, refined pricing strategy against market trends, and delivered reporting for the Board.

Dec 2019 — Jun 2024

Head of Data and Analytics

HAY ApS · Horsens, DK

Built a new Azure data warehouse (Azure SQL + Analysis Services, tabular) and a Power BI portal from scratch. Automated pricing, controlling and master-data processes, and drove the data workstream of a company-wide ERP implementation. Led a team of nine.

Nov 2018 — Dec 2019

Business Intelligence Developer

TAJCO Group A/S · Vejle, DK

Modernised the data warehouse and BI portal with new tabular instances and a new front-end. Project lead on automating production planning at factories in Ningbo (China) and Malacky (Slovakia).

Jul 2017 — Oct 2018

Business Intelligence Consultant

Jysk Fynske Medier · Odense, DK

Built and maintained SQL reporting and analytics models supporting editorial and commercial decisions.

May 2016 — Jun 2017

Data Analyst

Unifeeder A/S · Aarhus, DK

Built analyses in IBM Cognos within Performance Management, advised departments on ad hoc analysis in Excel (Power Pivot/Query), and chaired KPI meetings.

Jan 2014 — Apr 2016

Business Intelligence Assistant

Skanderborg Kommune · Skanderborg, DK

Supported data analysis and reporting across municipal departments.

Education

MSc in Economics (cand.oecon.), MacroeconomicsAarhus University · 2011–2016

Leadership & courses

Accelerate Leadership Program6-month group programme · USA module

Mini MBA in Leadership

04Principles

How I work

Purpose

AI is a means — not a goalBusiness goals first; AI is how.

Start from the problemIf it doesn't move a KPI, we don't build it.

People

Build it with you — not for youCo-creation drives ownership & adoption.

Own, fix & learnExperiment boldly; every result teaches the next build.

Platform

Guardrails, not gatesGovernance that keeps us fast and safe.

Build once — reuse everywhereOne platform, shared data & agents.

05Speaking

Bringing people with me

The hard part of AI isn't the model — it's adoption. A lot of my job is making AI make sense to the people who actually have to use it.

Sessions & talksI host regular AI sessions for business teams and larger audiences — practical ways to use AI in everyday work, and a forum to shape what we build next.

Translating the complexI turn dense AI and data topics into clear, accessible guidance for non-technical teams.

Responsible adoptionI champion pragmatic, responsible AI across the business — value first, guardrails always.

06Contact

Let's build something

Open to the right next challenge — a permanent leadership role or consulting & advisory work — anywhere AI can become real, measurable value. If that's a conversation worth having, let's talk.

Open toPermanent rolesConsulting & advisory

As a consultant, I take on

Fractional AI leadInterim leadership to stand up and run your AI & analytics agenda.

AdvisoryStrategy, roadmap and responsible-AI governance.

Build sprintsHands-on, prototype-to-production AI tools.

Email me Download CV LinkedIn

mail@steffendavidsen.dk